How can I customize posts for Google Business Profile?

Google Business Profile (GBP) listing is crucial for businesses of all sizes. Your customers are online and to make your business visible, build credibility, and drive footfalls, you need to have a well-managed GBP listing. 

With BrandConnected, you can customize your GBP listing along with managing your content publishing on other social media platforms.

In this document, we will explore the different ways to make your GBP listing stand out.

Types of Post you can do on your Google Business Profile listing with BrandConnected are as follows:

1. Click on “Posts >> Create Post” in the sidebar menu. 

2. In the “Create Post” Pop-up, select GBP and enter the content of your post in the space provided. Add a link along with the post content to create a Link Post.

3. If you are creating an image post, you can either upload images (using the options as shown in the screenshot below) or just paste a link in the space and select the default images for your choice.

4. You can also upload videos, by clicking on the” Add video” button.

Note: Google Business Profile doesn't allow video post sharing their API. But we got a solution. With BrandConnected, you can add videos to posts for non-supporting platforms as well. On Google Business Profile, it'll be posted with the BrandConnected server link. When you click on the video, it will open separately under BrandConnected's video page.

5. Add emotions to your GBP posts by adding customized GIFs or selecting the one from the pre-integrated GIPHY platform.

6. When you click on the Call-to-Action Button, you can select your call-to-action text. A new box will appear asking for the link you want to integrate with your Call-To-Action button. Paste your link in the box.

7. Create engaging images for your GBP post by yourself through a built-in Canva integration. Just log in with your credentials and attach images that you want to schedule and publish.

8. Emojis adds emotions and bring clarity to your message. It helps you express the feelings behind your post and engage your audience. With BrandConnected, you can search and add the right Emoji that go well with your post.

Now you are good to go. Share your post now or schedule it for later.